Arsenal Fan Tokens Explained: How Gooners Can Get Closer to the Club in 2025

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For years, supporting Arsenal has meant matchdays at the Emirates, away trips, shirts, and endless debates about tactics. In the last few seasons there is a new way to feel closer to the club: the Arsenal Fan Token (AFC), a digital asset that gives supporters access to polls, rewards and experiences linked to the team.

Behind those Fan Tokens sits a dedicated sports blockchain built by Chiliz, the company that created the Fan Token model and powers similar projects for clubs across Europe.

This guide walks through what Arsenal Fan Tokens are, how they work in practice, what you can actually do with them as a Gooner, and what to keep in mind before getting involved in 2025.

What is the Arsenal Fan Token?

The Arsenal Fan Token (ticker: AFC) is the official fan token of Arsenal Football Club. It sits on the Chiliz Chain, a blockchain system built specifically for sport and entertainment.

In simple terms, you can think of an Arsenal Fan Token as a kind of digital membership chip. Holding at least one token gives you access to:

• Official club polls hosted via the Socios.com platform
• Competitions and quizzes with club themed prizes
• Exclusive content and digital collectibles
• Certain VIP style experiences for top performing fans in the app

The token is not a share in the club and does not grant ownership or financial rights over Arsenal. It is a utility token designed to unlock fan engagement features and rewards linked to the team.

How did Arsenal Fan Tokens start?

Arsenal announced its partnership with Socios.com and Chiliz in the summer of 2021, with the AFC Fan Token created as part of that deal.

The idea was to give Arsenal’s global fanbase a digital meeting place where they could:

• Take part in club related decisions through official polls
• Compete in leaderboards and in app games
• Unlock rewards ranging from signed merchandise to matchday experiences

That partnership plugged Arsenal into a wider network of clubs using the same technology, including sides such as Paris Saint Germain, Barcelona and Manchester City, all of whom run Fan Tokens on the Chiliz powered ecosystem.

How Arsenal Fan Tokens actually work

The basics in plain English

At a high level, the process looks like this:

1. A fixed supply of AFC tokens exists on Chiliz Chain.
2. Supporters can acquire AFC through platforms that list the token or via the Socios.com app, often by first buying CHZ (the Chiliz cryptocurrency) and then swapping it for AFC.
3. Once you hold AFC, you can use it in the app to vote, play, and earn points that lead to rewards.
4. Tokens can usually be traded back or transferred, similar to other crypto assets, with the price moving up and down depending on market demand.

Because AFC is a crypto asset, its value is not guaranteed, it can be volatile and you should never treat it as a risk free way to make money.

Socios.com and the app experience

Most of the “fan facing” side of AFC lives inside the Socios.com mobile app:

• Polls: the club can run official polls on decisions like stadium messages, playlist items or other fan facing choices. Token holders vote through the app.
• Check ins: you can check in for matches in the app to earn points and climb leaderboards.
• Games and quizzes: mini games and prediction challenges reward correct answers or successful scoreline calls.
• Rewards: top fans can unlock digital collectibles or physical experiences, for example VIP hospitality or meet and greet style events, depending on the campaigns that are running at any given time.

The more active you are inside the ecosystem, the more chance you have to access these benefits, although nothing is guaranteed.

Why Arsenal Fan Tokens appeal to Gooners

So why would a regular match going or TV watching Arsenal fan care about a digital token?

A new way to have your say

Traditional membership and season tickets already give fans a certain level of connection to the club. Fan Tokens add a different layer by letting supporters vote in club organised polls that can influence specific fan facing decisions, within limits set by Arsenal.

Examples from other clubs have included:

• Choosing inspirational messages or designs displayed around the stadium
• Selecting music or slogans used on matchdays
• Voting on designs linked to special edition merchandise or buses

Polls are not about transfers or tactical decisions, but they can shape how the club presents itself to supporters.

Rewards and once in a lifetime experiences

One of the big draws for Fan Tokens is the possibility of rewards that go beyond a standard match ticket. Depending on the campaign, token holders can compete for:

• VIP seats at the Emirates
• Signed shirts or memorabilia
• Meet ups with club legends
• Behind the scenes access or training ground visits

These rewards are usually limited and tied to in app performance, so being active in polls, quizzes and games matters.

Digital identity and bragging rights

For some Gooners, there is also a digital identity element:

• Collecting club related NFTs or digital badges
• Climbing global leaderboards against fans from different countries
• Showing off your status as a top Arsenal supporter inside a dedicated app

For a global fanbase that may never get to N5 in person, these digital layers can help bridge the gap.

How to get Arsenal Fan Tokens in 2025

The specific platforms listing AFC can change over time, so it is always worth checking current availability, terms and fees before you start. In general, there are two main routes described by major crypto and Fan Token platforms:

1. Through the Socios.com app

A common route for new users is:

1. Download the Socios.com app and complete verification checks.
2. Purchase CHZ using a bank card or other supported method.
3. Swap CHZ for AFC Fan Tokens inside the app.
4. Use your AFC for polls, games and rewards.

This route puts everything in one place but still involves using a crypto style product, with all the usual risks.

2. Through crypto exchanges

Some exchanges list AFC as a tradable token. The typical flow is:

1. Open an account with an exchange that lists AFC.
2. Deposit funds, usually in fiat or another cryptocurrency.
3. Trade for AFC on the platform’s spot market.
4. Withdraw AFC to a personal wallet that supports the token if you prefer to self custody.

Whichever route you choose, remember: transaction fees, spreads and volatility can all affect the final amount you end up with.

Important: Fan Tokens are speculative crypto assets. Their price can rise or fall quickly, and you should only ever spend what you can afford to lose. Nothing in this article is financial advice.

Things to know before you dive in

Before rushing to load up on AFC tokens, there are a few key points to keep in mind.

Not a share in the club

Holding Arsenal Fan Tokens does not make you a shareholder in Arsenal. You do not gain rights over club finances, ownership or governance beyond the specific fan polls and experiences offered within the ecosystem.

Prices are volatile

Like most crypto assets, Fan Token prices move with market demand. External factors like team performance, broader crypto sentiment and liquidity on exchanges can all cause sudden price swings.

If you are mainly interested in engagement and rewards, it can make sense to focus on what you can do with a small number of tokens instead of treating AFC as an investment product.

Regulation and tax may apply

Regulation around crypto and fan tokens is evolving in many countries. Projects like Socios.com and Chiliz highlight that users should be aware of potential legal and tax implications before trading or holding tokens.

If you are unsure how rules apply in your situation, it is wise to research local guidance or speak to a professional adviser.

What Arsenal Fan Tokens could look like in the future

As the wider Chiliz ecosystem grows, Fan Tokens are gradually shifting from being tied to a single app to being recognised across a broader network of Web3 projects built on the same chain.

In the medium term, that could mean:

• New dApps that use AFC for mini games or prediction markets
• More interoperable rewards, where your Arsenal activity counts in cross club campaigns
• Deeper links between digital collectibles and real world matchday benefits

For Gooners, the key question is whether these developments enhance the sense of connection to the club, or feel like noise layered on top of traditional fandom. That balance will probably define how widely AFC is adopted among the supporter base.

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